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Amazon Ads Sponsored Product Purchased Product report #amazonppc #amazonads #amazonstrategy

Published on April 11, 2025

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Link to the full video: https://youtu.be/nnL4fR9lvL4?si=caILJ4vbJFi0JipN

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Transcript

If you're pushing your Amazon sales with Amazon PPC, you may end up looking at the wrong numbers if you rely on the data in the campaign manager. But to find the real information which variation is selling the most, download the sponsor product purchase product report. Run the pivot table on the raw data and you'll be surprised with what you see because most of the times other variations are actually winning the sales.